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Digital Marketing


SEO Training


Wings Academy is No. 1 place to learn SEO training in Mumbai with all the new tactics and recommendation which is given by the most popular search engine. We are the well establish team of professional’s to who are having more experience on SEO training in Mumbai. We are giving this seo training in Mumbai from complete practical and project oriented training our digital marketing course which covers SEO which is also most demanded course in Mumbai.



Syllabus of SEO Training


BASICS DIGITAL MARKETING


  • Introduction To Online Digital Marketing
  • Importance Of Digital Marketing
  • How Internet Marketing Works?
  • Traditional Vs. Digital Marketing
  • Significance Of Online Marketing In Real World
  • Increasing Visibility
  • Visitors’ Engagement
  • Bringing Targeted Traffic
  • Lead Generation
  • Converting Leads
  • Performance Evaluation

ANALYSIS AND KEYWORD RESEARCH


  • Market Research
  • Keyword Research And Analysis
  • Types Of Keywords
  • Tools Used For Keyword Research
  • Localized Keyword Research
  • Competitor Website Analysis
  • Choosing Right Keywords To The Project

SEARCH ENGINE OPTIMIZATION (SEO)


  • Introduction To Search Engine Optimization
  • How Search Engine Works?
  • SEO Fundamentals & Concepts
  • Understanding The SERP
  • Google Processing

ON PAGE OPTIMIZATION


  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • URL Optimization
  • Internal Linking
  • 301 Redirection
  • 404 Error Pages
  • Canonical Implementation
  • H1, H2, H3 Tags Optimization
  • Image Optimization
  • Optimize SEO Content
  • Check For Copy scape Content
  • Landing Page Optimization
  • No-Follow And Do-Follow
  • Indexing And Caching
  • Creating Xml Sitemap
  • Creating Robot.Txt
  • SEO Tools And Online Software

OFF PAGE OPTIMIZATION


  • Link Building Tips & Techniques
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Authority, Backlinks
  • Do’s & Don’ts In Link Building
  • Link Acquisition Techniques
  • Directory Submission
  • Social Bookmarking Submission
  • Search Engine Submission
  • Web 2.0 Submission
  • Article Submission
  • Press Release Submission
  • Forum Submission
  • PPT Submission
  • PDF Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting

SEO UPDATES AND ANALYSIS


  • Google Panda, Penguin, Humming Bird Algorithm
  • How To Recover Your Website From Google Penalties
  • Webmaster And Analytics Tools
  • Competitor Website Analysis And Backlinks Building
  • SEO Tools For Website Analysis And Optimization
  • Backlinks Tracking, Monitoring And Reporting

LOCAL BUSINESS & LISTING


  • Local Business Listing – Optimizing Your Local Search Listings To Bring New Customers
  • Right To Your Business
  • Creating Local Listing In Search Engine
  • Google Places Setup (Including Images, Videos, Map Etc)
  • Placing Web Site On First Page Of Google Search
  • Lean To Make Free Online Business Profile Page
  • How To Make Monthly Basis Search Engine Visibility Reports
  • Verification On Listing , Google Reviews

CREATING A NEW SIMPLE WEBSITE


  • Creating A Simple Website For Your Business/Work Using Html Coding

EMAIL MARKETING


  • Using Bulk Email Service To Boost Your Business

SMS MARKETING


  • Using Bulk SMS Service To Boost Your Business

LIVE PRACTICALS


  • Live Practical Experience

INTERVIEW PREPARATION


  • Resume Preparation
  • Interview Question Preparation

Trainer Profile of SEO Training


Our Trainers provide complete freedom to the students, to explore the subject and learn based on real-time examples. Our trainers help the candidates in completing their projects and even prepare them for interview questions and answers. Candidates are free to ask any questions at any time.


  • • More than 10+ Years of Experience.
  • • Strong Theoretical Practical Knowledge.
  • • SEO Certified Professionals with High Grade.
  • • Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
  • • Trainers have Experienced on multiple real-time projects in their Industries.
  • • Our Trainers are working in multinational companies such as CTS, TCS, HCL Technologies, ZOHO, Birlasoft, IBM, Microsoft, HP, Scope, Philips Technologies etc
  • • Strong Theoretical & Practical Knowledge.
  • • Certified Professionals with High Grade.
  • • Expert level Subject Knowledge and fully up-to-date on real-world industry applications.
  • • Trainers have Experienced on multiple real-time projects in their Industries.

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